by Patrice Sorokin | Jan 31, 2022 | General Business
For many of us, our first exposure to learning to sell was for your school, another organization, or their family’s business. However, you unknowingly got your start learning how to sell goods and services is important. It’s especially important if you want to run a...
by Patrice Sorokin | Jan 24, 2022 | Advertising, General Business
If you’ve ever travelled or have family from another country, you’re well aware of the fact that communication is different in each country. Communication doesn’t just mean language, it’s also gestures, icons, and images as well. Now that the internet and social media...
by Patrice Sorokin | Jan 18, 2022 | General Business
At different points in the year, things can feel stale and the motivation to uphold your business’s professional standard can disappear. This lack of motivation is totally okay and probably more common than you think. The question then becomes how do you get...
by Patrice Sorokin | Jan 10, 2022 | Branding Basics, Logos & Marketing Materials
If you’ve been around me for even a short matter of time, you’ve heard me mention that color is a powerful tool in creating your brand visuals. What colors you choose have a bearing on how your customers perceive your business. This psychological response to color is...
by Patrice Sorokin | Dec 13, 2021 | General Business
It’s almost the New Year. Everyone I know is busy setting goals and planning their New Year’s Resolutions. Everyone, but me. See, I can’t stand New Years Resolutions. They don’t work for me. If they work for you, that is awesome and I’m...