by Patrice Sorokin | Aug 9, 2021 | General Business
Running a business on top of all of your other responsibilities can be a big challenge. There are a ton of different ways to get things done quickly, but one of my favorite ways to get things done is batching content! For the uninitiated content is the word used to...
by Patrice Sorokin | Aug 2, 2021 | Branding Basics
Consistency. The art of doing the same thing in the same way again and again. You might have heard it is super important for businesses to be consistent in doing things. The same goes for their marketing graphics or content visuals, which at first glance might sound a...
by Patrice Sorokin | Jul 26, 2021 | Branding Basics
There are two terms that I’m hearing a lot of on social media which are Branding and Visual Refresh. Sometimes the poster explains the difference, but mostly I see the two terms used interchangeably, which in my opinion isn’t correct. There is actually a difference....
by Patrice Sorokin | Jul 19, 2021 | Logos & Marketing Materials
People love pictures and it is well known at this point that people will stop scrolling on social media when they see interesting pictures and visuals. If you’re making your own social media graphics, here’s a few things you need to know to make them great! Keep them...
by Patrice Sorokin | Jul 12, 2021 | Logos & Marketing Materials
One of the things I design quite regularly is menus. They’re a great tool for businesses to share information on their offerings. Today, I wanted to share, and bust, a few of the myths surrounding them. Myth: Menus are only for Restaurants False, while restaurants are...
