by Patrice Sorokin | Jul 20, 2020 | General Business, Logos & Marketing Materials
I get asked questions regularly about design with logos being the top service category I get asked about. There’s a lot to know when it comes to creating a logo and lot of information out there! Today I thought I would share the 3 questions that I get asked the most...
by Patrice Sorokin | Jun 29, 2020 | Advertising, General Business
I’ve spent close to a decade doing graphic design in Orange County, California and I’ve seen a lot of designs that have these same unfortunate choices in them. It makes them stick out as something created by a newer designer or non-designer and can change the...
by Patrice Sorokin | Jun 22, 2020 | Advertising, General Business, Uncategorized
We talk about needing Ideal clients in your business. It’s mentioned that these are the people who want, need and will like who you are and what you’re offering them. It’s also well recognized that these folks are different for each business. The question I feel like...
by Patrice Sorokin | Jun 8, 2020 | General Business, Logos & Marketing Materials
Maybe your company has grown a lot recently. Perhaps you just don’t like the logo you had at first, it doesn’t fit your vision. You’re actually a lot more specialized than your old logo makes you out to be or you just inherited the family business and want to...
by Patrice Sorokin | Jun 1, 2020 | General Business
The number one mistake that I struggle to fix as a designer: poorly written text. I love talking about graphic design and the different elements that make up a good design, like the colors, fonts and more. Here’s the thing, that’s not all graphic design is. Under the...