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Why Good Design Grows Businesses

by Patrice Sorokin | Sep 28, 2020 | Advertising, General Business

Graphic Design is art with a purpose. It’s meant to be a tool to communicate information between a business and its customers or potential customers. There is a lot of chatter around about whether graphic design helps a business – Does it matter for a business’s...
The 3 Questions about Logos I get Asked the Most as a Graphic Design Specialist

The 3 Questions about Logos I get Asked the Most as a Graphic Design Specialist

by Patrice Sorokin | Jul 20, 2020 | General Business, Logos & Marketing Materials

I get asked questions regularly about design with logos being the top service category I get asked about. There’s a lot to know when it comes to creating a logo and lot of information out there! Today I thought I would share the 3 questions that I get asked the most...
Branding is Not Your Logo

Branding is Not Your Logo

by Patrice Sorokin | Feb 4, 2020 | General Business, Logos & Marketing Materials

I had an email from a potential client the other day who was asking for help with her branding, which is great and I’m happy to help. After a few minutes of discussion via email, I asked if she had a logo or if she needed me to create one and she said, “I need one,...
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