by Patrice Sorokin | Jan 31, 2022 | General Business
For many of us, our first exposure to learning to sell was for your school, another organization, or their family’s business. However, you unknowingly got your start learning how to sell goods and services is important. It’s especially important if you want to run a...
by Patrice Sorokin | Jan 18, 2022 | General Business
At different points in the year, things can feel stale and the motivation to uphold your business’s professional standard can disappear. This lack of motivation is totally okay and probably more common than you think. The question then becomes how do you get...
by Patrice Sorokin | Dec 13, 2021 | General Business
It’s almost the New Year. Everyone I know is busy setting goals and planning their New Year’s Resolutions. Everyone, but me. See, I can’t stand New Years Resolutions. They don’t work for me. If they work for you, that is awesome and I’m...
by Patrice Sorokin | Nov 1, 2021 | Branding Basics, General Business, Logos & Marketing Materials
Every industry has those myths that they can’t seem to shake. Where these myths come from, no one really knows for sure. The design industry is no different! It’s got its fair share of myths. Today I’m going to examine and bust 3 myths in the design industry!...
by Patrice Sorokin | Oct 25, 2021 | Logos & Marketing Materials
I regularly get asked about “my process for creating logos” and I know other designers have shared theirs. I thought I’d join in on the trend and lift the curtains for one of my favorite past projects. Let’s go take a peek! A few years ago,...