by Patrice Sorokin | Jul 25, 2022 | Branding Basics
Niches have become a pretty hot topic in the online space lately. Some are very into having very specific Niches to whom you sell your offer. Others think they’re a waste of time and no one shouldn’t bother with them. Even the way the word is pronounced is up for...
by Patrice Sorokin | Jul 18, 2022 | Logos & Marketing Materials
I’ve written about design myths in the past, but like any industry, there are always more myths to uncover! Here are three more really common ones for us to examine. Myth: budgets don’t matter Fact: yes, they do. Budgets matter a lot. They matter for two reasons you...
by Patrice Sorokin | Jun 27, 2022 | Advertising, General Business
I read a lot of blogs and articles that always tell you to talk to your clients. Really talk to them and find out what they want. I’ve encouraged you to do that too, but I forgot to mention a crucial piece of that – listening. Today I want to talk about what it means...
by Patrice Sorokin | Jun 13, 2022 | Uncategorized
When it comes to marketing a business there are a lot of ways to do that. If you asked a professional marketer, they would mention a few top ways including SEO, SMM, and traditional methods. The big question, especially for newer businesses or ones that are...
by Patrice Sorokin | May 31, 2022 | Advertising, General Business
The world has changed a lot in the last few years and people are craving connection now more than ever. The era of the traditional sales vehicles such as cold calls and sales pitch presentations is slowly fading into the background in favor of a different way to...